Our Policies

Terms and Conditions

Refunds & Replacements

DirectVisit Clinic LTD will issue a full refund or replacement of goods in the following circumstances:

  • Products are supplied damaged
  • Products ordered by you (and confirmed as available by DirectVisit Clinic LTD) do not arrive within 21 days of the dispatch date
  • Products are returned to Direct Visit Clinic LTD as undeliverable by the postal service
  • You exercise your cancellation right within the fourteen-day cooling-off period

A refund or replacement will be issued following receipt of the returned goods and will be processed within 14 days of the date the returned goods are received.

 
How to Return Goods

Please return all goods promptly to: Returns, Direct Visit Clinic, Floor 1, Unit A, Madison Place, Northampton Rd, Manchester M40 5AG

All returns must include all component parts and be received within 30 days of you receiving the goods. Please include your invoice or receipt and indicate whether you would prefer a refund or exchange. Please allow 3-5 working days from the time your parcel arrives with us to be processed.

 
Undeliverable Goods

If goods are returned to Direct Visit Clinic as undeliverable, you will be contacted by email to confirm your delivery address. If no reply is received within 30 days of our receipt of the goods, a refund will be issued within 14 days of that date.

 
Return Postage & Charges

You are responsible for the postal charge for any goods returned. If we do not receive the returned goods within 35 days of your cancellation, we may apply a charge in respect of collecting the goods. If goods are not returned or made available for collection within 49 days of your cancellation, you will be deemed to have accepted the goods and a new purchase contract will arise at the original order price.

 
Refund Policy

Refunds will be limited to the maximum value of the original order and will only be issued to the same payment details used at the time of purchase. Direct Visit Clinic reserves the right to proportionately reduce the refund amount if only part of the original order is returned, or if it is evident that some products have been used. Goods returned under your cancellation right must be returned undamaged and unused to qualify for a full refund. In the event that goods are supplied defective, please report this as soon as possible after discovery by contacting us at info@eyedropvision.com

 
Deposits & Payment

To proceed with an order for spectacles, a minimum deposit of 50% is required. Any outstanding balance is to be paid in full upon delivery. Payment is accepted via card, cheque or cash. For any accessories or additional products, payment in full is required at the time of order. A full receipt will be provided confirming your order, quoted timeframe and our contact details.

 
Cancellation Rights — Spectacles

Spectacles are bespoke products and are exempt from a statutory right to cancel. However, as a gesture of goodwill, Direct Visit Clinic provides a 14-day cooling-off period from the date of order should you wish to change your mind. To exercise this, please contact us within 14 days by email, telephone or in writing, providing your name, address and order reference number.

 
Cancellation Rights — Other Goods

For all other goods, you have the right to cancel your contract within 14 days without giving any reason. The cancellation period expires 14 days from the day on which you, or a nominated third party, takes physical possession of the goods. Further information regarding your cancellation rights will be provided at the time of order.

 
Delivery

We aim to deliver all products within 28 days, or within the timeframe indicated at the time of order. When your goods are ready, we will contact you or your named representative to arrange a delivery and, where appropriate, a fitting appointment. Delivery will be made to the address at which the order was originally placed, or as agreed at the time of order. Should any unexpected delays occur, we will notify you as soon as possible and arrange a revised delivery date where necessary. Title and risk in the goods passes to you upon delivery.

 
Warranty

All spectacles are supplied with a one-year manufacturer’s warranty unless otherwise confirmed prior to order. This warranty does not cover accidental damage. Please ask us about upgrading your cover to include accidental damage protection.

 
Refund Method

All refunds will be processed within ten working days using the same payment method as the original transaction. Where the original payment was made by cash, we will offer a refund via cheque or postal order to your home address.

 
Returning Goods Following Cancellation

If a cancellation and refund has been agreed and you are in possession of the goods, it is your responsibility to return them to us. No refund will be issued prior to our receipt of the returned goods. We strongly recommend returning items via Royal Mail Recorded Delivery, retaining proof of postage. Direct Visit Clinic does not cover the cost of return postage. Upon receipt of your return, we will notify you to confirm. We hold no responsibility for goods until they are received by us. Any damage to returned products may affect the outcome of your cancellation or refund.

 
Safeguarding

Direct Visit Clinic is committed to a culture that recognises, challenges and responds to abuse and neglect of our patients. It is the responsibility of all employees, locums, contractors and partners to remain vigilant and report any allegations or suspicions of harm, abuse or neglect whenever they are suspected or witnessed.

If you have a safeguarding concern you would like to raise, please contact our Safeguarding Lead directly: Email: info@eyedropvision.com

Write to us: Floor 1, Unit A, Madison Place, Northampton Rd, Manchester M40 5AG

Privacy Policy

Introduction

We appreciate the trust you place in us when sharing your personal data, and we take the security of that information very seriously. This privacy policy explains how DirectVisit Clinic LTD, trading as Eye Drop (“we”, “us” or “our”), collects, uses and protects your personal data, as well as the rights you have and how you can exercise them.

We understand that data protection can feel complicated, so we have done our best to explain everything in a clear and straightforward way.

What Information We Collect & Where From

We collect personal information from the following sources:

  • Directly from you, whether as a new or returning patient
  • A guardian or appointed representative on your behalf
  • Trusted data and marketing companies
  • Online enquiries via our website
  • The NHS, where we are delivering a healthcare service on their behalf

The information we may collect includes:

  • Contact details (name, address, phone number, email)
  • Health information (such as prescriptions, medication, conditions and capacity information)
  • Contact details for representatives or guardians where appropriate
  • Information to support aftercare and any specialist treatment or products you may require
  • Marketing preferences
  • Measurements and specifications to ensure your glasses are the perfect fit
  • Call recordings
  • Payment information
How We Use Your Personal Data

We use the personal data we hold for the following purposes:

  • To provide you with eye care and healthcare services
  • To refer you to the NHS where necessary
  • To identify the most appropriate service for your needs
  • To promote patient safety
  • To keep your information secure and up to date
  • To update you about your appointments, enquiries and purchases
  • To process payments, invoices and refunds
  • To manage payment plans and assess affordability
  • To manage product warranties and facilitate repairs
  • To deliver products and correspondence to you
  • To record and review calls for training and monitoring purposes
  • To transfer data to an NHS commissioned provider in accordance with your explicit consent, ensuring continuity of care
  • To keep you informed about our services, offers and products, and to send you newsletters and relevant updates (where you have agreed to receive these)
  • To invite you to participate in surveys and use the findings to improve our services

Our legal bases. We provide healthcare services and process your health information under the lawful bases and conditions permitted by UK data protection law for the provision of healthcare. We use much of the remaining personal information in accordance with legitimate interests, balancing the benefits to you, DirectVisit Clinic LTD and our trusted partners against your privacy rights.

Marketing. We will only send you marketing by email, text message or other electronic means where you have given us your consent, or where you are an existing patient and we are promoting similar products or services, in which case you can opt out at any time. Where appropriate, we will also ask for your explicit consent so that your choices are always clear.

In rare and serious cases, we may need to share your information to protect your vital interests, without prior discussion. We will always inform you where possible.

Call recordings. Where calls are recorded or monitored, you will be told at the start of the call.

Patient Safety

We are committed to the safety and wellbeing of every patient. In the event of a patient safety incident, we may share limited personal information in accordance with the NHS England Patient Safety Incident Response Framework. Where possible, such information will be suitably anonymised.

Should a rare incident occur concerning the safety of a patient, we will offer the opportunity to engage with our volunteer Patient Safety Partner. Such engagement is entirely optional.

All data processed in relation to patient safety incidents will be handled in compliance with the Health and Social Care Act 2012 and retained in accordance with the retention periods set out in the Information We Keep section below.

Can You Opt Out?

Yes. Where we have used your information based on legitimate interests or consent, you can opt out at any time by contacting us directly. There may be some circumstances where we are required to retain certain information. Please see the Information We Keep section for further details.

Who We Share Your Information With

We may share your personal data with the following:

  • The NHS, for inward and outward referrals and invoicing
  • NHS commissioned providers and other partner organisations involved in your care, service improvement and patient safety monitoring, where there is a clear legal basis or you have given your consent
  • Statutory partners for investigations and audits, such as the General Optical Council (GOC), the Police, the Information Commissioner’s Office and similar bodies
  • Trusted optical consultants
  • IT consultants and system providers
  • Courts and Tribunals where legally required
  • External data protection consultants
  • Companies supporting the administration of payments
  • Manufacturers to facilitate repairs and warranties
  • Trusted data insight and marketing companies acting on our behalf
  • Postal and delivery companies
  • Trusted service providers managing cookies, analytics and advertising

We promote details of our trusted partners’ services and products. Customers always have the choice of whether to contact a partner directly and share their own information accordingly.

Your Rights

You have the following rights regarding your personal data:

  • Access: Request a copy of the personal data we hold about you
  • Correction: Ask us to correct any inaccurate data we hold
  • Deletion: Request that we delete your data where there is no good reason for us to retain it
  • Objection: Object to us processing your data where we are relying on legitimate interests
  • Restriction: Ask us to suspend the processing of your personal data
  • Portability: Request the transfer of your data to you or another data controller where technically possible
  • Withdraw Consent: Withdraw your consent for processing at any time
  • Automated Decisions: You have the right to challenge any decision made about you solely by automated means that has a legal or similarly significant effect on you. We do not make decisions of this kind. Any assessment of affordability for payment plans is reviewed by a member of our team, and all decisions about you and your information are made carefully by our team.

Right to complain. If you are unhappy with how we have handled your personal data, please contact us first so we can try to put things right. You also have the right to complain to the Information Commissioner’s Office (ICO) at www.ico.org.uk or on 0303 123 1113.

Information We Keep

We retain your personal data for as long as necessary and always in line with data protection laws. We do not keep data any longer than we need to.

Data is stored securely, primarily in digital format on protected systems. Paper records may also be retained for certain periods and are kept securely at all times.

  • Adult optical health care records: 10 years after last seen, even if the patient has since passed away.
  • Children’s optical health care records (under 18, including safety incidents): 10 years after last seen, or until the patient’s 25th birthday, whichever is later. If the child has passed away, records are kept for 10 years after they were last seen.
  • Payment and invoice records: 6 years from the end of the financial year to which they relate.
  • Call recordings:  12 months from the date of the call, unless needed for a complaint or investigation.
  • Marketing preferences and contact lists: Until you opt out or withdraw your consent
  • Website enquiries: 12 months from the date of the enquiry, unless you become a patient.
NHS Customers & National Data Opt-Out

DirectVisit Clinic LTD occasionally provides NHS healthcare services. Where appropriate, we comply with the National Data Opt-Out Scheme.

Information collected during your care may be stored and shared with partner organisations for purposes beyond your individual care, such as:

  • Improving the quality and standards of care provided
  • Monitoring patient safety

This will only take place where there is a clear legal basis to do so. Confidential health information will only be used in limited circumstances where anonymised data is not sufficient.

You have the right to opt out of your confidential information being used in this way. If you are happy for your information to be used, you do not need to do anything. If you choose to opt out, your information will still be used to support your individual care.

To find out more or to register your opt-out preference, please visit www.nhs.uk/your-nhs-data-matters. You may opt back in at any time.

Please note that the National Data Opt-Out does not apply to information used for marketing purposes. Your data will only be used in this way with your specific agreement or where the law otherwise permits.

Contact Us

If you have any questions about this privacy policy or wish to exercise any of your rights, please get in touch with our Data Protection Officer, Jamal Naseer:

  • Email: info@eyedropvision.com
  • Write to us: DirectVisit Clinic LTD (trading as Eye Drop), Floor 1, Unit A, Madison Place, Northampton Road, Manchester, Greater Manchester, England, M40 5AG

Freedom of Information Act

Freedom of Information Act: England model publication scheme 

DirectVisit Clinic LTD

Author: Ifzal Naseer 

Created on: 18th July 2026 

Approved by: Ifzal Naseer 

Date to be reviewed: 18th July 2027 

This document complies with the requirements of the Information Commissioner’s Model Publication Scheme for DirectVisit Clinic LTD in accordance with the Freedom of Information Act 2000 and fulfils the obligations on opticians’ practices under the Act. 

This is a complete guide to the information routinely made available to the public by DirectVisit Clinic LTD. It is a description of the information about our NHS services that we make publicly available. It will be reviewed at regular intervals. 

How is the information available? 

The information within each class is available in hard copy from: 

Floor 1, Unit A, Madison Place, Northampton Road, Manchester, Lancashire, England, M40 5AG  

Guide information 

We will publish any changes we make to this guide or relevant information. We will also publish any proposed changes or additions to publications already available. 

Cost of information 

For the most part, we will only charge for hard copies, or copies onto media. Charges are as follows and will be reviewed regularly. 

  • Accessed from our website – free of charge 
  • Single hard copies – free of charge – can be requested from DirectVisit Clinic Ltd, either in writing to Floor 1, Unit A, Madison Place, Northampton Road, Manchester, Lancashire, England, M40 5AG, or by email to info@eyedropvision.com
  • As the Freedom of Information Act applies to the provision of information, a request for multiple hard copies does not fall within the provisions of the Act and will attract a charge for retrieval, photocopying and postage. We will inform you of the cost of charges that need to be paid in advance 
  • Email will be free of charge 
Your rights to information 
  • The Freedom of Information Act 2000 is designed to promote openness and accountability amongst all organisations that receive public money 
  • Like all NHS contractors, since 1 January 2005 there has been a FOI obligation on optical practices to respond to requests about the NHS related information that they hold, and a right of access to that information has been established in law 
  • These rights are subject to exemptions (see below) that have to be taken into consideration before releasing information  
  • In addition to accessing the information identified in this guide, you are entitled to request information about our NHS services under the NHS Openness Code 1995 
  • Under the Data Protection Act 2018, you are also entitled to access your clinical records or any other personal information held about you and you can contact any practice where your records are held to do this 
Feedback 

If you have any comments about the operation of the Publication Scheme, or how we have dealt with your request for information from the scheme, please write to: 

Floor 1, Unit A, Madison Place, Northampton Road, Manchester, Lancashire, England, M40 5AG 

Classes of Information 

All NHS information at DirectVIsit Clinic LTD  is held, retained and destroyed within NHS guidelines. Our commitment to publish information excludes any information that can be legitimately withheld under the exemptions set out in the NHS Openness Code or Freedom of Information Act 2000, the main reasons being the protection of commercial interests and personal information under the Data Protection Act 2018. This scheme has been written in accordance with those exemptions. The information on this scheme is grouped into the following categories: 

  • Who we are and what we do 
  • Financial and funding information: what we spend and how we spend it 
  • Our priorities 
  • Decision making 
  • Our policies and procedures 
  • Complaints 
  • Lists and registers 
  • The services we offer 
  • Regular publications and information for the public 
  • Useful resources 

 

Who we are and what we do 
  • DirectVisit Clinic Ltd is a domiciliary optometry provider delivering NHS-funded eye care services to patients in their own homes and residential/care settings nationally across England.
  • DirectVisit Clinic Ltd operates as a single domiciliary service covering England. We do not operate from retail premises; all appointments are arranged directly with patients or their care setting. Contact: 03330540582 Email: info@eyedropvision.com 
  • Alternatively, details of all opticians and optometrists registered in the UK are available from the General Optical Council Tel: 0207 580 3898
  • Company registration number 17115291 
 
Financial and funding information: what we spend and how we spend it 

For every sight test performed on behalf of the NHS the practice receives a set fee, which is fixed nationally. 

The fees paid by the NHS for each service are available from the practice on request. They include a contribution towards optometrists’ and staff salaries, equipment costs and other practice overheads. Information in this class will be published only where it is unlikely adversely to affect the commercial position of the firm or practice https://find-and-update.company-information.service.gov.uk/company/17115291 

Our priorities

To provide our patients with high quality eye care 

Decision making 

Any decisions made about the provision of NHS-funded services will be reflected in the services we provide and in the contract(s) held with 

  • NHS Central East ICB 
  • NHS Essex ICB 
  • NHS Norfolk and Suffolk ICB
  • NHS North East London ICB
  • NHS South East London ICB 
  • NHS South West London ICB 
  • NHS West and North London ICB 
  • NHS Birmingham and Solihull ICB 
  • NHS Black Country ICB 
  • NHS Coventry and Warwickshire ICB 
  • NHS Derby and Derbyshire ICB 
  • NHS Herefordshire and Worcestershire ICB 
  • NHS Leicester, Leicestershire and Rutland ICB 
  • NHS Lincolnshire ICB 
  • NHS Northamptonshire ICB 
  • NHS Nottingham and Nottinghamshire ICB 
  • NHS Shropshire, Telford and Wrekin ICB 
  • NHS Staffordshire and Stoke-on-Trent ICB 
  • NHS Humber and North Yorkshire ICB 
  • NHS North East and North Cumbria ICB 
  • NHS South Yorkshire ICB 
  • NHS West Yorkshire ICB 
  • NHS Cheshire and Merseyside ICB 
  • NHS Greater Manchester ICB 
  • NHS Lancashire and South Cumbria ICB 
  • NHS Hampshire and Isle of Wight ICB 
  • NHS Kent and Medway ICB 
  • NHS Surrey and Sussex ICB 
  • NHS Thames Valley ICB 
  • NHS Bath and North East Somerset, Swindon and Wiltshire ICB 
  • NHS Bristol, North Somerset and South Gloucestershire ICB 
  • NHS Cornwall and The Isles of Scilly ICB 
  • NHS Devon ICB 
  • NHS Dorset ICB 
  • NHS Gloucestershire ICB 
  • NHS Somerset ICB
Our policies and procedures 
  • Complaints 
  • Data protection  

They are also available on request from info@eyedropvision.com

Complaints 

If you have a complaint about any of our products or services, please discuss this with the practice manager, Jamal Naseer, in the first instance. Tel: 03330540582 Email: info@eyedropvision.com

If the matter cannot be resolved, please contact Ifzal Naseer. Tel: 03330540582 Email: info@eyedropvision.com

You can request a copy of our complaints policy at any time using the contact details above.

Lists and registers 

We don’t keep lists and registers. Our patient records are confidential.  

The services we offer 

All DirectVisit Clinic LTD provide is NHS-funded sight tests for those who are eligible. Patients may also be entitled to NHS vouchers that can be used against the purchase of spectacles or contact lenses as required. To find out if you are eligible for this assistance, visit the Department of Health website or you can ask for details by calling us on 03330540582 or emailing info@eyedropvision.com. 

The practice provides no NHS-funded enhanced services 

Opening times 

We are open Monday to Saturday, 9 am–6 pm, and Sunday, 10 am–5:30 pm. If you submit an enquiry within these hours, you should expect a call back within the same window. Enquiries submitted outside these hours will be responded to during our next available opening hours. 

Regular publications and information for the public 

Information about optical and ocular conditions, sight tests, spectacles, and contact lenses, can be found on https://www.college-optometrists.org/ 

Some of this information is also available in patient leaflets. These are freely available during our home visits. To request a set of leaflets by post, please write to: 

DirectVisit Clinic LTD 

Floor 1, Unit A, Madison Place, Northampton Road, Manchester, Lancashire, England, M40 5AG

Useful resources Websites: 
Copyright 

This document has been created by the AOP, ABDO, FODO and the College of Optometrists. Material available through this publication scheme is copyright unless otherwise indicated. Unless expressly indicated to the contrary, it may be reproduced free of charge in any format or medium, provided it is done so accurately in a manner that will not mislead. Where items are re-published or copied to others, you must identify the source and acknowledge copyright status. This permit does not extend to third party material, accessed through the scheme. 

For HMSO Guidance notes on FOI publication schemes see www.hmso.gov.uk/guides.htm. 

 

Author: Ifzal Naseer 

Created on: 18th July 2026 

Approved by: Ifzal Naseer 

Date to be reviewed: 18th July 2027 

Handling Data Policy

DirectVisit Clinic LTD — Handling Data Policy

Author: Ifzal Naseer 

Created on: 8th October 2026 

Approved by: Ifzal Naseer 

Date to be reviewed: 8th October 2027

1. Introduction

We recognise that Data Security and Protection is essential for modern optical practices delivering private and NHS services. We take the security and protection of our patients’ data extremely seriously. All data will be processed in full accordance with the Data Protection Act 2018 incorporating GDPR. This Policy includes the requirements of the national Data Security Standards applicable to an optical practice.

The Practice’s Senior Information Risk Officer (SIRO) is responsible for implementing this policy in conjunction with Practice management. The SIRO will also work alongside the Practice’s Data Protection Officer (DPO) and the Practice’s Caldicott Guardian.

  • The Practice’s SIRO is Ifzal Naseer (Data Security Standard 1.1.1). 
  • The Practice’s DPO is Jamal Naseer (Data Security Standard 1.1.6). 
  • The Practice’s Caldicott Guardian is Ifzal Naseer (Data Security Standard 1.1.3).

The Practice is registered with the Information Commissioner. Our registration number is ZC126891.

The Practice has an up to date Freedom of Information Act statement which is available to patients. The Practice has a separate Privacy Policy which explains individuals’ rights under GDPR (see Appendix 1) (Data Security Standard 1.3.3).

This Data Security and Protection policy, including the list of all systems/information holding personal information, is reviewed annually or more frequently as required (Data Security Standard 2.1.1.).

2. Purpose

The purpose of this policy is to demonstrate the measures we take to ensure data security and protection. It describes the data that we hold about patients, how we hold it, how we protect it, how we use and process it (including what patients need to be provided with) and how we transfer it (Data Security Standard 1.2).

3. Audience

The audience of this policy is:

  • Our staff
  • NHS England and other commissioners
  • Patients
  • Other stakeholders
 
3.1 Distribution Plan

The policy is provided to all staff. It is used to demonstrate contract compliance to NHS England. It is available to view on request to any other interested party.

3.2 Training plan and support

The Practice’s SIRO will conduct a data security and protection Learning Needs Analysis (LNA) (Data Security Standard 3.1.1) for current and new staff. This will identify overall data security and protection skills and knowledge gaps for both the whole team and specific individuals to help the practice meet its future needs and developments. LNAs will use a combination of questionnaires, staff discussion groups, job analysis and evaluation and desktop reviews. 

Findings from the LNA will be used by the SIRO to develop group and individual training programmes suitable to role, with learning priorities (Data Security Standard 3.1.3 and 3.1.4). A data protection and security induction is in place for new members of staff (Data Security Standard 2.3.1). 

All staff will pass the data security level 1 test (Data Security Standard 3.3): https://www.dsptoolkit.nhs.uk/Help/30.

Training will be held at regular intervals to ensure all staff are familiar with this policy’s contents and practical applications. Staff with specialist roles will receive suitable training to those roles (Data Security Standard 3.4). The SIRO will also be responsible for ensuring management is suitably trained (Data Security Standard 3.5). 

Training outcomes will ensure that users know what constitutes a breach incident, how to spot these and where to report them to (Data Security Standard 6.2).

4. Roles and responsibilities

The Practice maintains a current record of staff and their roles (Data Security Standard 4.1.1). We understand which members of staff have access to particular systems (Data Security Standard 4.1.2). We also audit account users regularly. (Data Security Standard 4.2.1). In the event of a mismatch between user role and system access granted we will make a list of incidents and rectify each situation (Data Security Standard 4.2.2).

All staff understand their responsibilities to handle information responsibility and their personal accountability for deliberate or avoidable data breaches. Staff are aware that IT systems are logged and their duty to use IT responsibly. Staff recognise that if they have acted inappropriately they may have action taken against them. We will display an acceptable usage banner on our systems including a personal accountability reminder for staff (Data Security Standard 4.3.5), liaising with our service providers as necessary.

All systems administrators have signed an agreement which holds them accountable to the highest standards of use (Data Security Standard 4.3.1). Systems administrator activities are logged, and these logs are only accessible to appropriate personnel (Data Security Standard 4.3.2). 

Where our systems do not support individual login making it difficult to carry out user audits we hold a list of these systems (Data Security Standard 1.4.5).

We practice role-based access to ensure that information is used only by those with a need to use it (Data Security Standard 1.6.3). We will implement physical controls to areas of our systems where full access is not appropriate (Data Security Standard 1.6.4).

5. Process/ Procedure

The Practice has a number of processes in place to ensure patient data security and protection.


The Practice holds patient records as follows:
  • Clinical records, including sight test and contact lens records, spectacle prescription and dispensing information, are held electronically in Blink OMS, our cloud-based optical management software. Paper records are used only as a contingency when the software is unavailable; any information recorded on paper is entered into Blink OMS as soon as the system is available again, and the paper record is then securely shredded.
  • All laptops, tablets and other devices used to access clinical records have up to date virus protection. We will record incidents picked up by virus protection (Data Security Standard 6.3.2), number of spam emails blocked per month (Data Security Standard 6.3.3) and number of emails being filtered per month (Data Security Standard 6.3.6).
  • Recall dates are held in Blink OMS.
  • Photographic information (retinal and anterior segment), where taken, is held within Blink OMS or the relevant imaging software.
  • Visual field records are held as data in the visual field software or as images within the imaging software.
  • Appendices to this policy sets out minimum retention periods for types of records and the action to be taken when records are securely destroyed or archived (Data Security Standard 1.8.1). We hold a separate records retention schedule (Data Security Standard 1.8.2).
This information is protected in the following ways:
  • All practice staff have a confidentiality clause within their contracts.
  • There is a clear understanding of what personal confidential/sensitive personal data is held (Data Security Standard 2.1). 
  • All personal information contained on practice records, whether paper or electronic, is considered confidential.
  • We will not discuss personal information with anyone other than the patient or, if under 16 and not Gillick competent, patients’ parent or guardian without their permission.
  • Care is taken that records are not seen by other people, whether in the practice or, on domiciliary visits, by other residents, visitors or members of the public.
  • All staff are aware of the importance of ensuring and maintaining the confidentiality of patients’ personal data and that such data must be processed and stored in a secure manner. There is approved staff guidance on confidentiality and data protection issues (Data Security Standard 1.5.1).
  • Our clinical records are held in Blink OMS, which is hosted and managed by GenerationNET Ltd on dedicated servers in the UK. Data is backed up daily by GenerationNET (see Appendix 2). (See also our separate “guide to preparing a backup policy” below.)
  • When computers are replaced, old hard drives are securely erased or physically destroyed.
  • Records are retained for periods as agreed by the optical bodies.
  • Confidential paper information requiring destruction is shredded.
  • Records due for destruction are shredded.
  • If the need arises to transfer information we have procedures that include consent and secure transfer. (See section on how we transfer personal data below).
  • Any suspected breaches of security or loss of information are reported immediately and are dealt with appropriately by the SIRO.
  • Paper records are kept secure and away from access by the public.
  • As we provide domiciliary services, patient identifiable information is accessed away from a fixed practice only through our laptops and tablets. These devices are protected by individual usernames and passwords and do not allow user impersonation. Devices and any contingency paper records are kept with the clinician during visits and are not left unattended in vehicles or public places.
To discharge our legal and contractual duties:
  • When patients have a sight test they will be given a copy of their spectacle prescription as soon as their sight test is completed.
  • We will give patients a written statement that they are being referred, with the reason for the referral (e.g. “cataract”) written on the GOS2 or similar private form. 
  • If patients are fitted with contact lenses they will be given a copy of their contact lens specification when the fitting process has been completed.
  • We make sure that staff who help in the provision of GOS are appropriately trained and supervised for the tasks that they undertake.
  • We may also use the information we hold about patients to remind them when they are due for check-ups and we may send them eye care and eyewear information. Patients can opt out from this.
Patient data (information flows) is always securely transferred:
  • We will normally ask patients’ permission if we want to transfer personal information about them to someone else.  
  • We may not ask permission if we transfer the information to another healthcare professional who is responsible for patients care and who needs that information to help to care for patients.  
  • We may also not ask patients permission if we are ordered by law to transfer the information.  This may be if a court asks us for the information.
  • We hold a record that details each use of sharing of personal information including the legal basis for the processing (Data Security Standard 1.4.1). These information flows have been approved by the SIRO (Data Security Standard 1.4.2) and the Practice’s management (Data Security Standard 1.4.3). We also hold a list of all systems/information assets holding or sharing personal information (Data Security Standard 1.4.4). 

Breach reporting
In the event of a data breach occurring an internal data security and protection breach reporting system is in place (Data Security Standard 6.1). Staff will report data breaches to the SIRO who will in turn report it to management. Breaches will be logged, and root cause analysis undertaken to investigate the incident. Training will be conducted as necessary to mitigate against future occurrences. 

Data Protection by Design

Data protection by design procedures ensure that only the minimum necessary personal data is processed, pseudonymisation is used where possible, and that processing is transparent where feasible allowing individuals to monitor what is being done with their data. These procedures should enable the organisation to improve data protection and security.

We design our data management so that we abide by the principles of DPA/GDPR and the Data Security and Protection Toolkit which incorporates the national data guardian recommendations. We consider all data we collect and why we are doing so. If there is no good reason for collecting data, then we will not do so. We record the classes of data collected, why it is collected and that no unnecessary data is held.

Incident reporting

We hold a Business Continuity Plan which includes provision for data security incidents and staff understand how to implement this (Data Security Standard 7.1). This has been approved by the SRIO (Data Security Standard 7.1.2). We test and review this plan annually (Data Security Standard 7.2) and record attendees’ signatures and roles (Data Security Standard 7.2.1). We have planned for all risks potentially impacting on the Practice’s business continuity (Data Security Standard 7.2.2). We will document issues and record which staff members are responsible for which actions (Data Security Standard 7.2.3).

All emergency contacts are kept securely, in hardcopy and are up to date. Staff are aware of where to locate these. The contact lists are updated as required (Data Security Standards 7.2.4 to 7.2.7). In the event of cyber-attack, we will document lessons learned and integrate these into our Business Continuity Plan (Data Security Standard 7.2.10).

Software

All our software used is surveyed to ensure it is supported and up to date, working with our software providers as necessary (Data Security Standard 8.1). Connected systems are kept up-to-date with the latest security patches (Data Security Standard 8.3). While we do not use unsupported software, in the unexpected event that we do in the future, we will categorise and document this to identify and manage security risks (Data Security Standard 8.2). If patches are not applied for a greater period than two months the SIRO will be notified with explanation why (Data Security Standard 8.3.4). 

IT Networking  

All networked systems have had their default passwords changed (Data Security Standard 9.1). We risk assess our networking protocols to ensure that penetration tests are not required given the size of our organisation (Data Security Standard 9.3).  Feedback from this is presented to the SIRO to devise a data improvement plan (Data Security 9.4). Our management evidences discussion of the top three data security and protection risks that arise from network testing (Data Security Standard 9.4.3). 

Reviews

As part of our review of our Data Security and Protection policy annually we will review all processes above (Data Security Standard 5.1). As an optical practice we will include clinicians (optometrists and dispensing opticians) in this comprehensive review (Data Security Standard 5.2). We will take action to address problem processes (Data Security Standard 5.3). 

6. Monitoring of compliance and effectiveness of implementation

The SIRO has operational responsibility for monitoring compliance and effectiveness of implementation. However, ultimate responsibility sits with the Practice’s management. Staff have provided explicit understanding that their activity of systems can be monitored (Data Security Standard 4.3.5). 

The SIRO will conduct regular compliance monitoring/staff spot checks to ensure that this policy and associated guidance is being followed (Data Security Standard 1.5.2). Results will be followed upon by the SIRO and management as necessary (Data Security Standard 1.5.3).

Monitoring of access to systems to which users and administrators have access to is carried out by the SIRO and listed (Data Security Standard 4.3.5).

The Practice is aware of its responsibilities under GDPR. 

Individuals’ rights are respected and supported as per GDPR 12-22 (Data Security Standard 1.3). All data will be processed in full accordance with the Data Protection Act 2018 incorporating GDPR. We ensure that personal data is:

  • Processed lawfully, fairly and in a transparent manner in relation to individuals.
  • Collected for specified, explicit and legitimate purposes and not further processed in a manner that is incompatible with those purposes; further processing for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes shall not be considered to be incompatible with the initial purposes.
  • Adequate, relevant and limited to what is necessary in relation to the purposes for which they are processed.
  • Accurate and, where necessary, kept up to date; every reasonable step must be taken to ensure that personal data that are inaccurate, having regard to the purposes for which they are processed, are erased or rectified without delay.
  • Kept in a form which permits identification of data subjects for no longer than is necessary for the purposes for which the personal data are processed; personal data may be stored for longer periods insofar as the personal data will be processed solely for archiving purposes in the public interest, scientific or historical research purposes or statistical purposes subject to implementation of the appropriate technical and organisational measures required by the GDPR in order to safeguard the rights and freedoms of individuals.
  • Processed in a manner that ensures appropriate security of the personal data, including protection against unauthorised or unlawful processing and against accidental loss, destruction or damage, using appropriate technical or organisational measures.

All transparency information required by GDPR (Articles 13 and 14) relating to the public being properly informed of the use of their personal information and rights is published by the Practice within its privacy policy and is therefore available to patients and the public (Data Security Standard 1.3.2).

We hold a staff procedure on providing information about processing and individuals’ rights under GDPR (Data Security Standard 1.3.4). This includes information about meeting subject access requests to meet shorter GDPR timescales (Data Security Standard 1.3.5). We hold details of how any information requests have been complied with in the last twelve months (Data Security Standard 1.3.6) in the format below:

For period 08/10/26 to 07/10/27

No of SARs

 

No of SARs late

 

No of FOI

 

No of FOI late

 

Practice staff are required to be familiar with Optical Confederation guidance on GDPR: http://www.opticalconfederation.org.uk/downloads/data-protection-and-gdpr-guidance-version-15-december-final.pdf 

The Practice can name its suppliers, the products and services they deliver and contract durations (Data Security Standard 10.1). Our clinical records and practice management system is provided by Blink OMS, which is hosted and managed by GenerationNET Ltd. Any contracts we hold with third parties that handle personal information are compliant with GDPR (Data Security Standard 10.1.2). We have secured statements from suppliers confirming their compliance with GDPR (Data Security Standard 10.2.3). We have also conducted basic due diligence against suppliers as per ICO and NHS Digital guidance (Data Security Standard 10.2). 

In the event of any disputes between us and our suppliers we will record these, noting any risks to data security (Data Security Standard 10.3). In the event of instances where we cannot comply with data security standards because of supplier-related issues we will record these and discuss them at management level (Data Security Standard 10.4). Suppliers required to do so have completed the Data Security and Protection Toolkit at a level appropriate for their profile (Data Security Standard 10.5). 

Data Protection Impact Assessments

We conduct Data Protection Impact Assessments (DPIA) that follow relevant ICO guidance. (Data Security Standard 1.6.7). DPIA guidance has been agreed by management in consultation with the DPO (Data Security Standard 1.6.8 and 1.6.9). Our DPIA is published in the interests of transparency (Data Security Standard 1.6.13).

7. Appendices

Appendix 1

The Practice holds its own Privacy Policy.

Appendix 2
Backup Policy

Our practice management system, Blink OMS, is hosted and managed by GenerationNET Ltd on dedicated servers in the UK. Patient data is backed up remotely by GenerationNET on a daily basis, and the backups include the database and patient file attachments. Backups are managed by the supplier. Some patient identifiers (address, email, telephone, NHS and NI numbers) are encrypted within the database itself.

If the live server becomes unavailable, GenerationNET will restore service on a backup server using the most recent backup. In the event of a system outage or data loss, the practice will contact GenerationNET support (0116 431 8284 / info@blinkoms.co.uk), and the SIRO will assess whether a personal data breach has occurred and, if so, report it to the ICO within 72 hours where required.

Laptops and tablets are used to access the system and are protected by individual usernames and passwords. When devices are replaced, hard drives are securely erased or physically destroyed.

If Blink OMS is unavailable, clinicians record information on paper as a contingency. This is entered into Blink OMS as soon as the system is available and the paper record is then securely shredded.

Backup arrangements are reviewed annually as part of the review of this policy.

Appendix 3
RECORD RETENTION

This policy applies to the following:

  • Spectacle records
  • Contact lens records
  • Appointment diaries
  • Telephone and/or tele-health consultations.
  • All records are retained for 10 years* from the date of last seeing the patient.
  • Records of children are retained until they are 25 AND it is 10 years since they were last seen.
  • Records of the deceased are kept for 10 years.
  • Records are destroyed by shredding. 

Examples:

Age at last test

Time to retain record

Age 5

Until age 25

Age 10

Until age 25

Age 17

Until age 27

Over 18

For 10 years

Appendix 4
Recording of telephone calls and/or consultations
Telephone calls between patients and providers will not be recorded or monitored due to the complexity of obtaining consent for this process and the subsequent storing of patient sensitive data.

If telephone calls are to be monitored and/or recorded a specific policy will be required taking into account:

  • Regulation of Investigatory Powers Act 2000 (“RIPA”)
  • The Telecommunications (Lawful Business Practice) (Interception pf Communications) Regulations 2000.
  • The Data Protection Act 2018
  • The Employment Practices, Data Protection Code.
  • Human Rights Act 1998
  • Code of Practice – FSA Handbook – Code of Business Handbook and Direct Marketing Association’s Code of Practice, PCI DSS.
  • Telecoms Licence obligations – The Service Provision Licence

Communications strategy and Implementation plan

The provider should have readily available information relating to paragraph 2(3) of Part II of Schedule 1 of the Data protection act.

(2)A data controller is not obliged to supply any information under subsection (1) unless he has received—

(a)a request in writing, and (b)except in prescribed cases, such fee (not exceeding the prescribed maximum) as he may require.

[F2(3)Where a data controller—

(a)reasonably requires further information in order to satisfy himself as to the identity of the person making a request under this section and to locate the information which that person seeks, and 

(b)has informed him of that requirement, the data controller is not obliged to comply with the request unless he is supplied with that further information.]

Appendix 5
Disclosure of data to commissioners

The practice (provider) agrees to provide anonymised, pseudonymised or aggregated data as may be requested by the co-ordinating commissioner or LOC Company/Primary Eyecare Company

Personal data will not be disclosed without written consent or lawful reason for disclosure.

Exceptions to this are covered by:

Section 251 of the NHS Act 2006 (originally enacted under Section 60 of the Health and Social Care Act 2001), allows the common law duty of confidentiality to be set aside in specific circumstances where anonymised information is not sufficient and where patient consent is not practicable.

Data Protection Principles

Personal data must be:

  1. Processed fairly and lawfully
  2. Processed for specified purposes
  3. Adequate, relevant and not excessive
  4. Accurate and kept up to date
  5. Not kept longer than necessary
  6. Processed in accordance with the rights of data subjects
  7. Protected by appropriate security (practical and organisational)
  8. Not transferred outside the UK without adequate safeguards
Appendix 6
NHS Care Record Guarantee

All data processed on behalf of the commissioner with regard to community services must be processed and handled in line with the NHS Care Record Guarantee.

All staff handling data should be aware of the obligations placed upon them by the NHS Care Record Guarantee and the commitments laid out in it.

In summary this covers:

Why people may access patient records:

  • As the basis for health decisions
  • Ensure safe effective care
  • Work effectively with other
  • Clinical audit
  • Protect health of the general public
  • Monitor NHS spending
  • Manage the health service
  • To investigate complaints
  • Teaching and research.

Law relating to records:

  • Confidentiality under common-law duty of confidentiality
  • Protection about how information is processed (Data Protection Act 2018)
  • Privacy (Human Rights Act 1998)


These rights are not absolute, and they need to be balanced against those of others.

Other patient rights regarding records

  • To ask for a copy of all records held in paper or electronic form (a fee may be payable for complex or repeated requests)
  • To choose someone to make decisions about the patient’s healthcare if the patient becomes unable to do so (lasting power of attorney).

Duties placed upon the practice (provider)

  • Maintain accurate records of the care provided
  • Keep records confidential, secure, and accurate (even after the patient dies)
  • Provide information in accessible formats (e.g. large print).

The complete NHS Care Record Guarantee will be available for staff members to consult. 

Appendix 7
Caldicott Principles
  1. Justify the purpose(s) of using confidential information
  2. Only use it when absolutely necessary
  3. Use the minimum that is required
  4. Access should be on a strict need to know basis
  5. Everyone must understand his or her responsibilities 
  6. Understand and comply with the law.
Quality Statements
    1. Patients are treated with dignity, kindness, compassion, courtesy, respect, understanding and honesty.
    2. Patients experience effective interactions with staff who have demonstrated competency in relevant communication skills.
    3. Patients are introduced to all healthcare professionals involved in their care and are made aware of the roles and responsibilities of the members of the healthcare team.
    4. Patients have opportunities to discuss their health beliefs, concerns and preferences to inform their individualised care. 
    5. Patients are supported by healthcare professionals to understand relevant treatment options, including benefits, risks and potential consequences. 
    6. Patients are actively involved in shared decision making and supported by healthcare professionals to make fully informed choices about investigations, treatment and care that reflect what is important to them.
    7. Patients are made aware that they have the right to choose, accept or decline treatment and these decisions are respected and supported.
    8. Patients are made aware that they can ask for a second opinion. (This would not be funded by GOS as there is no mechanism for this).
    9. Patients experience care that is tailored to their needs and personal preferences, taking into account their circumstances, their ability to access services and their coexisting conditions. 
    10. Patients have their physical and psychological needs regularly assessed and addressed, including nutrition, hydration, pain relief, personal hygiene and anxiety. (This statement will to all intents and purposes not apply to optical services).
    11. Patients experience continuity of care delivered, whenever possible, by the same healthcare professional or team throughout a single episode of care.
    12. Patients experience coordinated care with clear and accurate information exchange between relevant health and social care professionals. 
    13. Patients’ preferences for sharing information with their partner, family members and/or carers are established, respected and reviewed throughout their care. 
    14. Patients are made aware of who to contact, how to contact them and when to make contact about their ongoing healthcare needs. 
Appendix 8
Handling requests for prescription and clinical information
Spectacle prescription (Spec Rx) or contact lens specification

Where a patient requests a copy of their own, or their child’s spectacle prescription or contact lens specification this will be provided.  It will be double checked for accuracy and signed by an optometrist.  Such information may be collected or posted or faxed to the patient.  It may also be emailed to their personal email address if they so request.

Contact lens specification

Where a 3rd party supplier requests the verification of a contact lens specification they should provide the following details:

  • Patient’s full name and address
  • Full specification including parameters and power of the lenses
  • An expiry date of the specification
  • The name or registration number of the person signing the specification.

The answer can only be yes or no; the details are correct or not.  If the details are not correct, further information must not be supplied without the explicit consent of the patient.  In that event the supplier should be told that a copy of the specification, with all the correct details, will be posted to the patient.  The request, and the result, should be noted on the patient’s record.

Requests from another optometrist for spec Rx information

In all cases you should be satisfied that the patient has consented to the transfer of the information.  That may be obvious and implicit “the patient is on holiday elsewhere and has broken their glasses”, but if not, ask to speak to the patient or for a signed consent to be faxed to us.  The request should be noted on the patient’s record.

Requests from another optometrist for clinical information

The optometrist should satisfy themselves that the request is for the clinical and health benefit of the patient and should conduct the phone conversation and provide the information themselves. They should also be satisfied that the patient has consented to the transfer of information.

Requests by us for clinical or spec Rx information.

These requests will be made by the optometrist personally.  A signed consent should be held in case this is requested by the other party.  If the information is not urgent the request may be made in writing.

Appendix 8
Communicating Patient Identifiable Data

Patient data may be communicated in the following ways:

By ordinary 1st or 2nd class post
  • This will be in a sealed envelope
By fax
  • This will be to a safe haven fax where possible.  The cover sheet will state:

This fax contains proprietary confidential information some or all of which may be legally privileged and or subject to the provisions of privacy legislation.  It is intended solely for the addressee.  If you are not the intended recipient, you must not read, use, disclose, copy, print or disseminate the information contained within this fax.  Please notify the author immediately by replying to this fax and then destroy the fax. 

By email:

Patient consent is required for sending data that can identify a patient except where both sender and recipient have NHS emails ending in @nhs.net, or the “SECURE” function of NHS mail is used. 

Emails will carry a message stating:

This e-mail contains proprietary confidential information some or all of which may be legally privileged and or subject to the provisions of privacy legislation.  It is intended solely for the addressee.  If you are not the intended recipient, you must not read, use, disclose, copy, print or disseminate the information contained within this e-mail.  Please notify the author immediately by replying to this e-mail and then delete the e-mail. 

Verbally
  • With care that confidentiality is maintained
  • The recipient of the information is identified
  • A note is made on the record.
  • Information that could result in errors will be communicated in writing where possible